Case Study

Tournament Director

I created and ran a USA Ultimate sanctioned tournament that resulted in significant funds for the club and enjoyment for over 200 attendees.

Context

Local Ultimate Frisbee sports club "Kentucky Flying Circus" wanted to host a competitive home tournament to generate revenue and build brand affinity.

Action

I established a USA Ultimate sanctioned tournament named "Three Ring Rally" that offered entertainment from Turners Circus, prize money, and a fun tournament party. Leveraging these offerings in a digital marketing campaign (website, social media) and direct outreach, I was able to gain commitments from 12 regional teams and generate local spectator interest.

Results

High satisfaction score from USA Ultimate attendee survey and funding for the club that exceeded leadership expectations.

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